promoting your business
I want to share something that happened to me last weekend with you because there is a very important business message in it for all small business owners. Let me set the scene – I wear prescription lenses and with the lead up to Christmas there have been a heap of “Buy One Get One...
Continue Reading
One thing is undeniable and that’s more and more people are checking out videos to help them make a buying decision. We are all walking around with these little computers in our pockets – which some of us know as phones!!! – and it is so easy to look up a “how to” or “this...
Continue Reading
I saw something yesterday and have to share it with you because it’s a great example of what not to do when advertising your products and services!!! This big 4 wheel drive vehicle towing a trailer was heading down the road towards me and as it got closer I could see that there was signage...
Continue Reading
I cannot believe how crazy the BookPals project has gotten over the past month or so!!! I’ll explain what I mean in upcoming podcasts and blog posts but to say that BookPals has had an “overhaul” is an understatement. The “upside” is that we have a heap of exciting new announcements in the pipeline and...
Continue Reading
I recently received an email from Narinder Singh of Action Coach about an upcoming event that he is involved in next month and as soon as I heard about it, I asked Narinder to join me on BookPals Business Sanity to let you know about the event because the information being presented is absolute “business...
Continue Reading
Have you ever heard about a business strategy and thought to yourself “That’ll never work” and then been most pleasantly surprised to find out that not only were you wrong, but you yourself could easily implement this same strategy to seriously drive more traffic to your business? Well, that’s exactly what happened to me after...
Continue Reading
I was having a discussion with a potential BookPals customer the other day and they made a comment that really stopped me in my tracks. The reason why the comment was so profound to me was because in my mind it shook the very foundations of what it means to be running your own business....
Continue Reading
When you sit back and reflect on the way in which you promote and market your business, are you being true to your inner self? What I mean by this is – are you marketing your business in line with your true core values, or are you attempting to attract more clients to your business...
Continue Reading
Well, the BookPals Business Sanity Christmas Classic podcast series comes to a close today and I am so glad that this episode made it into the series because it teaches you how to have a seriously unfair advantage over your competitors. As small business owners, we are constantly trying to work out ways in which...
Continue Reading
1 2