Here Is A Perfect Example Of What We Were Talking About!!

If you have been listening to the BookPals Business Sanity Podcast, you would recall back in Episode 9 that we chatted with Pauline Murray of Pauline R Murray Accountants. During that discussion Pauline made mention that you should look upon your Accountant as a “silent partner” in your business – because a good Accountant not […]

Time To Supercharge Your Marketing Efforts

You may recall that back in Episode 11 of the BookPals Business Sanity Podcast we chatted with Sean Kaye of If you have not listened to this episode, we would encourage you to do so, because it gives you a wonderful insight into how you can let hundreds – if not thousands – of […]

Even More Ways To Say Hi!!!

You would have noticed the “Send Voicemail” widget over to the right there where, instead of having to type a message to us, you can now simply send a quick voice message ———> Well, if you check out the BookPals website now, you will notice that you can send us a voice message from anywhere […]

Ladies & Gentlemen – The Stage Is Yours!!!!

As part of our promise to make your business life just that little bit easier, we would love to know what aspects of business reporting you find the most “painful”. The reason we are asking you this is because we are committed to providing you with hints, tips and tools to help make your business […]

What Marketing Method Do You Use?

When you convey your marketing message to customers – or potential customers – do you talk to them, do you talk at them, or do you communicate with them? It is really important to keep in mind that communication is what the listener does – not what the communicator does (I need to thank Mark […]

“WOW!!!” is the only word I can think of that isn’t a swear word!!!!

We had our 5000th visitor to the BookPals Business Sanity podcast website today and to say I’m “chuffed” is an understatement. But it gets better!!!!!! I started thinking to myself, “Ok, so these are people who visit the podcast website itself – how about those people that find out about our podcast through iTunes and […]

We’ll Never Stop Making BookPals Easier For You!!!

Remember how we keep on saying that the BookPals Business Sanity podcast has been created to make your business life just that little bit easier? Well, we found something on our website today that didn’t live up to that promise!!! You know how there are audio transcriptions available for each episode when you go to […]

This Seems A Little Weird – But It Must Be Said!!

It seems a little weird to be raving about someone else’s podcast when you have your own, but after listening to a podcast episode that I subscribe to, I have to share this with you!! I have started listening to Sean Kaye and Grace Bowe’s Self Made Marketing podcast and I must say that they […]

Trying To Work Out How To Get The Word Out? Here’s The Answer!!

I have just been reading this blog post by Jeff Bullas of You may recall we spoke to Jeff on an episode of BookPals Business Sanity where he gave you hints and tips on how to attract more customers using blog and social media posts. I was talking about that episode the other day with […]

More Places To Listen To The Podcast

We know that not everyone out there has an “i” something or other in their pockets that they listen to their podcasts on, so to allow you to access the BookPals Business Sanity podcast from your favorite podcast subscription site, the podcast is now listed at Doubletwist, in the Windows Phone Store and at Blubrry. […]